Social Sciences and Humanities

This study examines how the theory and application of Business Entity and Objectivity Concepts influence the performance of a firm. It highlights on how these fundamental concepts, under Accounting Concepts, influence the activities and the performance of an organisation. To achieve the objective of this study, comprehensive literature and industrial observations are used. The study finds direct relationship between proper application of business entity and objectivity concepts and the performance of an organisation.

The study investigated the "effect of instructional materials on senior secondary students' achievement in Economics. The study adopted the quasi-experimental design in the sense that the subjects were not randomly assigned into groups. The simple random sampling technique was used to obtain the sampled schools. Sixty (60) students consisting of 30 assigned to experimental group and 30 were assigned to the control group. Intact classes of SS II economics students from schools in Pankshin local government area of Plateau state.

Insurance is playing a major role in every individual and business life. Insurance is the one which gives the security for the existing status and protects from the uncertainty of expected outcome. The entire world becomes a small village due to the Globalization and Liberalization which made tremendous changes in the General insurance in India. There are many companies are entering into the Indian insurance industry and there by increased the competition.

Background: Pakistan is the sixth most populous country in the world, fourth in Asia & 2nd Muslim nation. Pakistan's population is growing by around two per cent a year but the economy has failed to keep pace with the population growth. Even though family planning programme was started in 1951 but rates of contraceptive use are low particularly in rural Pakistan, which is home to two-thirds of the about 180 million people in the nation. There is a wide range of contraceptives including traditional and modern methods.

The study is about impact of Jammu Kashmir State Rural Livelihoods Mission (JKRLM) on rural women of Block Dansal, District Jammu in terms of their socio-economic empowerment. The study covers objectives, structure, and implementation process in block. An effort has been made to highlight how SHG approach has brought major changes in the lives of poor women via organizing them with sensitive support and pave way to the multidimensional empowerment

This paper sought to understand and evaluate the money culture in politics. It is appreciable that politics in Kenya has undergone notable changes gravitating around multipartism to dominant singlepartism, and now to coalition politics. On many occasions, experiences of violence have marred Kenya’s political choice processes yet, one constant thing that seems to have evolved in the practice of elective politics in Kenya is ‘money culture’. Money perse in politics may not be bad because it is what drives political planning and facilitation.

Purpose: Marketing activities are an essential part ofbusiness practices in improving work efficiency and effectiveness. It attracts customers and retains them with long term relations. The main purpose of this research is to identify the Impact of revolution in digital marketing on the profitability index of business. Methodology: The research activity has been conducted with the review of books, articles and journals. It involves the qualitative analysis of ideas so that the purpose of the research is achieved.

Increased industrialization and ever growing consumerism has led to a situation where industrial pursuits of mankind have started to cast an unfavorable impact on environment that may prove self-destructive for the future. Earlier Developed countries, in their pursuit of economic development and progression to their current economic status, showed little respect for environmental concerns. But as on today, there is an increased awareness on part of their industries, governments and even consumers for conserving environment and cutting down on pollution.

This study aims to determine whether micro-enterprises such as street vendors have administrative knowledge to overcome challenges associated with the government requirements. A questionnaire was administered to street vendors around the Johannesburg area to fulfil aims of this study. Descriptive results reveal a significant number of street vendors would abandon their current economic activity for jobs that pay at least US$200 a week; most street vendors have below high school education; and the vast majority of street vendors do not have any business administrative training.

Creativity has been defined in many different ways by different authors. This article explores these different definitions of creativity; the connection between creativity and intelligence, and those factors which affect creativity, such as convergent and divergent thinking. In addition, the article explores the importance of computer technology for testing ideas and the importance of reflective thinking and the evaluation of thoughts.